Wednesday, January 26, 2011

Sean Avery Strips Down For Skin Cancer Campaign (Photo)

It is no secret to fans of the New York Rangers that Sean Avery is a fan the fashion world.  Avery has pursued multiple opportunities in that world from interning at Vogue to presenting a clothing line with Commonwealth Utilities during fashion week in New York City.  This foray into the fashion world has Avery is a different one for Sean.  This time Avery is lending his face, and maybe more importantly his bare body, to Marc Jacobs Marc Jacobs "Protect The Skin You're In" campaign.
The purpose of the campaign, regardless of whether one likes or dislikes Sean Avery, is an important one in that it seeks to raise awareness and funds for research to fight the deadly disease of Skin Cancer.
From the campaign's official Facebook page:
Marc Jacobs has reissued color versions of some of the most popular "Protect the skin you're in" celebrity nude T-shirts as part of an ongoing campaign to raise awareness about the deadly skin cancer and benefit melanoma research at the NYU Cancer Institute at NYU Langone Medical Center. The campaign, which features more than a dozen celebrities baring all for skin cancer, has already raised over $1 million for the NYU School of Medicine's Interdisciplinary Melanoma Cooperative Group (IMCG).
I am sure that being a part of this will lead to many different digs at Avery from those who do not like him, but that is part of what endears Avery to his fans.  Reality is the cause is a worthy one and if Sean Avery can use his body, his image or anything else to raise money for it, then all the power to him in doing so.
Stick salute to Puck Daddy